Ep 181 From Traditional Finance to Values-Driven Entrepreneurship: Rebecca Kushner's Leap of Faith
CPA Rebecca Kushner shares how she pivoted from corporate finance to launch a values-driven business that brings a "human touch" to fractional CFO services. She explains how holistic health practitioners can master their numbers, optimize pricing for profit, and build a sustainable career that aligns with their personal vision!
Meet Rebecca Kushner, a CPA and Fractional CFO who took the leap from a traditional corporate accounting and finance career to build a business on her own terms. Driven by a desire to marry her financial expertise with her personal values, Rebecca now helps holistic health practitioners and service providers navigate the "scary" side of their business with heart and humanity. Whether you're looking for inspiration for your own career pivot or need a roadmap for your business's financial health, Rebecca shares the substance of how she works. We dive into:
- Financial Empowerment: How she uses personalized financial strategy to help clients understand their numbers without the overwhelm.
- Pricing for Profit: Actionable insights on optimizing pricing and capacity so your business supports your life, not the other way around.
- The "Human" CFO: Why she believes financial decisions should be aligned with your values and long-term vision.
- The Career Leap: What it really takes to transition from a corporate role to a values-driven entrepreneur.
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