July 21, 2021

Peter Hubbell’s Pivot from 40 Years in Advertising to Helping College Grad Job Hunters Brand Themselves

Peter Hubbell’s Pivot from 40 Years in Advertising to Helping College Grad Job Hunters Brand Themselves

In this episode, Peter Hubbell breaks down his pivots from successful advertising executive to Founder of his latest venture, Apply:you, workshops that teach young job hunters to tell stories and discover their personal brand so they can be relevant to future employers.


Peter Hubbell is an advertising industry entrepreneur and founder of Apply:you, WORKshops℠ that apply Madison Avenue branding and differentiation techniques to help college graduates market their way to their first real job. He has held top positions at many of the world's leading ad agencies, notably Saatchi & Saatchi where he was a member of the Global Board running General Mills' international food business. Peter left Saatchi in 2011 to start BoomAgers, an agency dedicated to marketing to the world's baby boomers. It has since become the world's leading agency in aging, and Peter has emerged as one of the pre-eminent marketing communication experts in the global aging space.

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